Dimash Qudaibergen produced show garners record breaking viewership

Photo: Dimashnews.com

The premiere of the «Voice Beyond Horizon,» executive produced by world-renowned Kazakh singer Dimash Qudaibergen, was a real standout. The first episode garnered 102 million viewers and topped Chinese rankings, according to Dimashnews.

According to Hunan TV, the show ranked first among regional satellite channels across the CVB, CSM and CSM71 networks. It also topped the KuYun and Huanwang real-time rankings.

«Voice Beyond Horizon» went abuzz on social media. The first episode was broadcast by Kazakhstan’s Embassy in China and by the outlet China Daily, whereas official media, including People’s Daily English and Audiovisual China, noted the project’s high level.

The premiere spurred 143 trending topics on the internet, with interest continuing to grow. Eight artists from six countries performed on stage, while Dimash himself presented unique musical numbers.

New episodes air every Thursday at 10 p.m. on Hunan TV and Mango TV.

Separately, Qudaibergen gave an interview to prominent music critic ZIBO for the major Chinese video platform Bilibili.

The singer posted its fragments on social media.

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A post shared by Dimash Qudaibergen (@kudaibergenov.dimash)

Qudaibergen introduced the participants of his new international show from China, Kazakhstan, Kyrgyzstan, Italy, Malaysia and Serbia. The project’s main feature is bridging cultures and music from different countries.

Filming kicked off last September in Turkestan. The project is expected to span the Mangystau, Almaty and Akmola regions, along with the cities of Almaty and Astana, with the final set planned for the capital.

The show is notable for its large-scale coverage: it is broadcast live simultaneously on television channels, online platforms, official media outlets and embassies.

Separately, the singer said he is ready to meet in person with the fan who brings the largest number of new followers to the show’s page. The winner will get to spend a whole day with Dimash. Furthermore, the singer promised to travel to the fan’s city or country himself if necessary.